{"id":22237,"date":"2022-11-10T05:26:22","date_gmt":"2022-11-10T05:26:22","guid":{"rendered":"https:\/\/www.potential.com\/?p=22237"},"modified":"2025-04-23T11:28:06","modified_gmt":"2025-04-23T11:28:06","slug":"5-reasons-to-buy-a-business-rather-than-start-your-own","status":"publish","type":"post","link":"https:\/\/www.potential.com\/articles\/5-reasons-to-buy-a-business-rather-than-start-your-own\/","title":{"rendered":"5 Reasons to Buy a Business Rather Than Start Your Own"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" itemprop=\"image\" class=\"aligncenter size-full\" src=\"https:\/\/www.potential.com\/wp-content\/uploads\/2022\/11\/buybuission.jpg\" alt=\"accuracy\" width=\"720\" height=\"405\" \/>Image Source: <a href=\"https:\/\/unsplash.com\/photos\/1N49Cn7P0Fg\" target=\"_blank\" rel=\"noopener\">Pexels<\/a><\/p>\n<p><span style=\"font-weight: 400;\">Starting your own company comes with endless positives, as it allows you to follow your passions, achieve financial independence, and learn a bunch of skills. With that said, only <a href=\"https:\/\/www.bls.gov\/bdm\/us_age_naics_00_table7.txt\" target=\"_blank\" rel=\"noopener\">80% of startups survive after year one<\/a>, so there&#8217;s a chance you won\u2019t stick around for the benefits. If you are planning your business, it is important that you do it right. Here is a\u00a0<a href=\"https:\/\/venturesmarter.com\/best-llc-services\/arkansas\/\" target=\"_blank\" rel=\"noopener\">selection of LLC services in Arkansas<\/a> that can help you with that.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">This makes the allure of buying an existing business that much harder to resist. When you buy a business, there\u2019s a lower chance of your investment falling through. You\u2019ll be able to use that business\u2019s existing staff, vendors, customers, and physical\/online space right from the start.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Of course, buying a business is expensive if you don\u2019t have prior ownership experience. On the low end, <a href=\"https:\/\/fitsmallbusiness.com\/buying-a-business\/\" target=\"_blank\" rel=\"noopener\">a business costs $80,000<\/a>, but on the high end, you won\u2019t spend less than $1,000,000.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But if you have the capital to spend, buying an established business is a smart move. While you won\u2019t be able to change your brand&#8217;s culture or positioning (at least not immediately), there are many advantages to purchasing a company. So many, in fact, that they outweigh the negatives.<br \/>\n<\/span><\/p>\n<h2>The Benefits of Buying a Business Over Building a Startup<\/h2>\n<p><span style=\"font-weight: 400;\">Owning a business, even a financially secure one, comes with its own risks. But with the help of an attorney, accountant, and your own due diligence, you can reduce these risks significantly.<br \/>\n<\/span><\/p>\n<h3 style=\"padding-left: 40px;\">1. Buying a Business Costs Less Than You Think<\/h3>\n<p><span style=\"font-weight: 400;\">In the introduction, we established that it costs $80,000 to $1,000,000 to buy a business. That\u2019s a lot of money for anyone to spend. Fortunately, there are dozens of high-profit industries you can buy into for less than the <a href=\"https:\/\/www.businessnewsdaily.com\/5-small-business-start-up-costs-options.html\" target=\"_blank\" rel=\"noopener\">average cost of building a startup<\/a>, which amounts to $185,000.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here are seven industries you may want to research due to their low costs:<br \/>\n<\/span><\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li style=\"list-style-type: none;\">\n<ul>\n<li><span style=\"font-weight: 400;\">Beauty Salons: $80,000<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Landscaping: $130,000<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Restaurants: $130,000<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Eateries\/Cafes: $130,000<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Retail\/Apparel: $160,000<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Recreation: $165,000<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Convenience: $175,000<br \/>\n<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">It\u2019s important to note that micro-startups can be built for $2,000 to $5,000, but they don\u2019t include employees. Small businesses typically spend the bulk of their profits on employees. A turn-key business makes it easier to afford staff, as you already have an existing customer\/client base. You can seek the assistance of a business broker, such as <a href=\"https:\/\/www.hedgestone.com\/locations\/denver-business-brokers\/\" target=\"_blank\" rel=\"noopener\">Hedgestone Denver<\/a>, to help you find a business that meets your requirements.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Whereas new companies have to spend a lot of money on market research, <a href=\"https:\/\/www.potential.com\/articles\/digital-marketing\/\" target=\"_blank\" rel=\"noopener\">digital marketing<\/a>, and developing a sound search engine optimization strategy, existing businesses should have that figured out. All you have to do after you buy a business is maintain what you already have.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">There are also overlooked costs that come with starting a business, like expensive mistakes. There\u2019s a possibility you\u2019ll lose money due to marketing mishaps or poor money management.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Mistakes still happen with turn-key startups, but they\u2019re less likely to occur, and when they do, you\u2019ll be able to take that hit. One bad investment won\u2019t tank your operation or lead to layoffs.<br \/>\n<\/span><\/p>\n<hr \/>\n<p><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block; text-align: center;\" data-ad-layout=\"in-article\" data-ad-format=\"fluid\" data-ad-client=\"ca-pub-4560705956205775\" data-ad-slot=\"9135581814\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<hr \/>\n<h3 style=\"padding-left: 40px;\">2. Foreign Investors Could Earn an EB-5 Visa<\/h3>\n<p><span style=\"font-weight: 400;\">Did you know you can earn your way up to a green card by investing in an existing business?<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">In the United States, foreign investors can invest at least $1,800,000 in a new commercial enterprise or $900,000 if the investment is in a targeted employment area to get an EB-5 visa. For your investment to qualify, it needs to create at least 10 full-time jobs for US workers.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Foreign investors can pool their capital into starting a business, purchasing an existing business, or investing in an existing business. They can also invest in a regional center, which is when multiple investors offer capital to develop a large-scale project, like an office building.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">How you choose to invest depends on how much control you want to have over the business. For example, If you invest in a regional center, you have no say over its day-to-day operations.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Consulting firms, like the <a href=\"https:\/\/eb5affiliatenetwork.com\" target=\"_blank\" rel=\"noopener\">EB-5 Affiliate Network<\/a>, can walk you through the steps to obtain an EB-5 visa. While the process takes 2 to 5 years, it\u2019s still the fastest way to get a green card.<br \/>\n<\/span><\/p>\n<h3 style=\"padding-left: 40px;\">3. Buy a Business to Ramp Up Faster<\/h3>\n<p><span style=\"font-weight: 400;\">As stated, new businesses have to allocate funds toward attracting a new audience, whereas existing startups focus on maintaining interest. Since maintenance is cheaper than starting a new project, you\u2019ll have more money left over to ramp up faster and generate long-term growth.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">New startup owners are naturally afraid of using cash flow to grow, especially if they\u2019ve achieved some level of success. However, this fear of acting can actually harm your business in the long run. You have to pivot and adjust to new and existing markets to stay successful.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With a stable business, you have the chance to develop your <a href=\"https:\/\/www.potential.com\/articles\/negotiation-skills\/\" target=\"_blank\" rel=\"noopener\">negotiation skills<\/a>, learn about new ways to generate profits, and spruce up any policy that may be lacking, detrimental, or old.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some startups aren\u2019t even privileged enough to decide whether they should take out a loan or go without staff. They simply don\u2019t have access to enough financing or loan options in general.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">When <a href=\"https:\/\/investors.club\/listings\/\" target=\"_blank\" rel=\"noopener noreferrer\" data-auth=\"NotApplicable\" data-linkindex=\"1\">buying an established online business<\/a>, you gain access to financing options that aren\u2019t available to new startups. But, you have to prove your positive track record to the banks via a business plan.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Some owners also consider restructuring once the purchase is complete, especially if they plan to scale or attract external investors. In some cases, re-evaluating your entity type could offer advantages during expansion or funding rounds\u2014<a href=\"https:\/\/asenaadvisors.com\/blog\/convert-llc-to-c-corp\/\" target=\"_blank\" rel=\"noopener\">check this<\/a> for an example of how such transitions are considered.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Having all the money in the world won\u2019t make you too big to fail, but it will give you confidence when taking risks. Plus, extra capital can help you afford quality talent, better materials, and reliable suppliers. These options make you more competitive and customer-focused.<br \/>\n<\/span><\/p>\n<h3 style=\"padding-left: 40px;\">4. New Startups are the Bane of Procrastinators<\/h3>\n<p><span style=\"font-weight: 400;\">While a successful business can give you more time to spend with your family, that won\u2019t be the case right away. 82% of entrepreneurs <a href=\"https:\/\/www.thealternativeboard.com\/blog\/new-survey-shows-work-life-balance-is-possible-but-not-likely-for-entrepreneurs\" target=\"_blank\" rel=\"noopener\">work 40 hours or more per week<\/a>, while only 5% work less than 30 hours every week. 68% of entrepreneurs spend this time tackling daily problems.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s not uncommon for founders to put in 60-100 hours a week, even though humans can only be productive for a maximum of 6 hours a day. We don\u2019t recommend working that hard, but many startup owners want to (or feel they have to) because they want to build their business ASAP.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s clear to see how a <a href=\"https:\/\/www.potential.com\/articles\/procrastination-meaning-how-to-stop-procrastinating\/\" target=\"_blank\" rel=\"noopener\">chronic procrastinator<\/a> would find it difficult to keep up with their mounting business responsibilities. Eventually, they may get distracted, feel burnt out, or lose focus.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But when you take on an existing business, you\u2019re cutting down time spent on:<br \/>\n<\/span><\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li style=\"list-style-type: none;\">\n<ul>\n<li><span style=\"font-weight: 400;\">Customer research<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Branding kit research<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Building a reputation<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Recruitment and onboarding<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Tedious admin tasks<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Researching suppliers<br \/>\n<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">Many businesses fail because they don\u2019t know who to market to or how to market to their demographic once they find it. A turn-key business already knows what works for them and can supply that information for you. Anything you can\u2019t do can be delegated to other employees.<br \/>\n<\/span><\/p>\n<hr \/>\n<p><script async src=\"https:\/\/pagead2.googlesyndication.com\/pagead\/js\/adsbygoogle.js\"><\/script><br \/>\n<ins class=\"adsbygoogle\" style=\"display: block; text-align: center;\" data-ad-layout=\"in-article\" data-ad-format=\"fluid\" data-ad-client=\"ca-pub-4560705956205775\" data-ad-slot=\"9135581814\"><\/ins><br \/>\n<script>\n     (adsbygoogle = window.adsbygoogle || []).push({});\n<\/script><\/p>\n<hr \/>\n<h3 style=\"padding-left: 40px;\">5. Existing Businesses Have a Proven Track Record<\/h3>\n<p><span style=\"font-weight: 400;\">When you buy a business, you\u2019re purchasing an asset that has a proven track record. With that said, you need to research any company you plan to buy, as some business owners will sell off their brand once it\u2019s bleeding money. You don\u2019t want to get stuck with a struggling business.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Unless you want to use the business owner\u2019s predicament to haggle for a lower price, it\u2019s better to scope out a profitable company. You can find the right company by conducting <a href=\"https:\/\/educate.potential.com\/course\/internet-research-2\/\" target=\"_blank\" rel=\"noopener\">internet research<\/a>, asking the owner for their business documents, and speaking to a good attorney<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">However, there\u2019s still a possibility you\u2019ll uncover problems once you take ownership. These issues could be costly and difficult to navigate, so be prepared to expect the unexpected.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">These are some common problems that might appear once you\u2019re the owner:<br \/>\n<\/span><\/p>\n<ol>\n<li style=\"list-style-type: none;\">\n<ol>\n<li style=\"list-style-type: none;\">\n<ul>\n<li><span style=\"font-weight: 400;\">Sales are high, but you come to find they were made by customers the owner knew personally. There\u2019s no guarantee they\u2019ll continue to shop at your business once you take over. If possible, conduct a customer audit by interviewing current and previous buyers.<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">The employees are skilled, privy to industry knowledge, and come on time every day, but most or all of your staff quit right after you become the owner. Consider offering these employees incentives to stay and\/or assure them a mass layoff won\u2019t take place.<br \/>\n<\/span><\/li>\n<li><span style=\"font-weight: 400;\">Your customers are loyal and eager to shop at your new business, but the numbers start to dwindle while you\u2019re distracted by the details of the sale. Make it clear that the previous owner has to continue marketing and selling, or the deal is off the table.<br \/>\n<\/span><\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<\/li>\n<\/ol>\n<p><span style=\"font-weight: 400;\">If all goes well, you\u2019ll purchase a business with an established structure, customer base, and market, but you have to consider why the current owner is selling in the first place. Don\u2019t forget to pay attention to staff during the transition if you want to keep them engaged and productive.<br \/>\n<\/span><\/p>\n<h2>In Conclusion\u2026<\/h2>\n<p><span style=\"font-weight: 400;\">Any business decision you make is risky. What separates a good move from a bad move is whether or not the risk is calculated and if the potential downfall is worth it. Startups have a high chance of failure, but your independence may matter more to you than any consequence.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">With that said, the thought of buying an existing company can seem less appealing than building one from scratch. After all, it can cost millions of dollars to buy a business. However, if you have a decent amount of savings, the long-term benefits of your purchase are plentiful.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A business with a proven track record practically guarantees sales, talented staff, more free time, and enough capital to invest in continuous growth. Your purchase can even get you a visa.<br \/>\n<\/span><\/p>\n<p><span style=\"font-weight: 400;\">The ability to bypass initial-phase costs and stressors can be worth its weight in gold but be sure you have a team to help you with the transition to reduce or prevent future problems.<br \/>\n<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Image Source: Pexels Starting your own company comes with endless positives, as it allows you to follow your passions, achieve financial independence, and learn a bunch of skills. With that said, only 80% of startups survive after year one, so there&#8217;s a chance you won\u2019t stick around for the benefits. If you are planning your [&hellip;]<\/p>\n","protected":false},"author":46,"featured_media":22239,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2,5119],"tags":[],"class_list":["post-22237","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-articles","category-business-skills"],"_links":{"self":[{"href":"https:\/\/www.potential.com\/wp-json\/wp\/v2\/posts\/22237","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.potential.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.potential.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.potential.com\/wp-json\/wp\/v2\/users\/46"}],"replies":[{"embeddable":true,"href":"https:\/\/www.potential.com\/wp-json\/wp\/v2\/comments?post=22237"}],"version-history":[{"count":10,"href":"https:\/\/www.potential.com\/wp-json\/wp\/v2\/posts\/22237\/revisions"}],"predecessor-version":[{"id":24766,"href":"https:\/\/www.potential.com\/wp-json\/wp\/v2\/posts\/22237\/revisions\/24766"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.potential.com\/wp-json\/wp\/v2\/media\/22239"}],"wp:attachment":[{"href":"https:\/\/www.potential.com\/wp-json\/wp\/v2\/media?parent=22237"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.potential.com\/wp-json\/wp\/v2\/categories?post=22237"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.potential.com\/wp-json\/wp\/v2\/tags?post=22237"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}